Success stories
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Neurafy
Neurafy - From skepticism to more than 20 monthly sales opportunities
Project summary
Neurafy is a technology company specialized in the design of software and hardware solutions. For years, its growth depended exclusively on word of mouth and referrals. In 2023, they decided to professionalize their commercial recruitment and to try, for the last time, a partnership with an external agency.
In this case study we show how SOL MEDIA designed a system from scratch that allowed them to generate more than 20 monthly meetings with qualified leads and add more than 330,000 € to the value of their funnel in one year.
"We have been using third party companies that are dedicated to this type of management for many years and we were already a little scared, we did not trust anyone, things as they are. And what we have seen by betting on you is that it has been worth it."
Iván, COO of Neurafy
Date
April 2024 - May 2025
Sector
Technology and software development
Company
Neurafy
Key benefits
Key advantages of the project
Transition from a referral-based model to a structured capture system.
Alignment of the commercial strategy with the technical nature of its value proposition.
Partial delegation of catchment without loss of control or quality.
Results obtained
Generation of more than 20 meetings per month with qualified leads with real needs.
Increase of +330,000 € in the sales funnel in less than one year.
Visibility, traceability and structure in the recruitment process, with direct impact on efficiency and team focus.
Overall impact
The project with Neurafy not only allowed them to scale their lead generation, but also completely professionalized their commercial approach. Through a structured, replicable system aligned with its technical positioning, Neurafy achieved greater control, efficiency and foresight in its customer acquisition process.
"We've increased our outreach to both direct and indirect customers, so we're quite happy in that regard."
"We're getting where we need to be. And that's also making the job a lot easier."
"It's not that I would recommend you, it's just that I've already recommended you to a few other companies."
Ivan, COO of Neurafy
Neurafy : Interview with the Chief Operating Officer
In this conversation with Ivan, Chief Operating Officer of Neurafy, we delve into his real-life experience working with SOL MEDIA: from the initial doubts to the results obtained, and how they managed to transform their B2B customer acquisition.
