Success stories
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Yumatech
Yumatech: "We have doubled the meetings we were getting with cold calls".
Project summary
Yumatech is a company specialized in recruiting talent for companies in the technology sector, operating both domestically and internationally. While their initial recruitment approach included cold calling and word of mouth, they needed to scale their B2B lead generation in a more structured way.
SOL MEDIA implemented a qualified lead generation strategy that allowed them to double the number of monthly meetings and improve the profile of their potential clients.
"We are still looking for market on our side, but we have doubled the number of meetings with qualified leads thanks to you."
Jaume, Co-founder of Yumatech
Date
January 2024 - December 2024
Sector
Talent for companies
Company
Yumatech
Key benefits
Key advantages of the project
Complement to cold calling: Incorporation of a scalable lead generation system that complements the traditional sales strategy.
High lead qualification: Strategic targeted campaigns have improved the quality of meetings, ensuring truly interested contacts.
Diversification of targeting: Segmentation of campaigns by industry and customer profile to maximize efficiency.
Results obtained
Doubling the number of monthly meetings, from 12 to more than 25, with a focus on clients with a high need for technological talent.
90% of meetings rated as positive, reflecting greater effectiveness in lead generation.
Closing new customers: Thanks to improved qualification, Yumatech has been able to establish new business relationships with key companies in the sector.
Overall impact
The collaboration with SOL MEDIA allowed Yumatech to significantly increase the number of quality meetings with key clients. The implemented system not only doubled the number of meetings, but also improved the conversion of those leads into real business opportunities.
"Over 90%... 95% of the meetings are useful or very useful or bring us positions for what it would be that they can get to drive business and turnover for us."
"Qualified leads are now much more concrete, and we have also managed to improve the targeting of my sales teams. They are much more focused and know where to target."
Jaume, Co-founder of Yumatech
Yumatech | Interview with Co-Founder
In this conversation with Jaume, Co-Founder of Yumatech, we discover how the implementation of a structured lead generation strategy allowed us to double the volume of monthly meetings and improve the quality of leads.
